On January 24, 2025, Apple's CEO, Tim Cook, appeared in a promotional video as a Lumon employee reporting to work on his first day after undergoing the severance procedure.

Jan 24, 2025 · “Tim C.,” Mr. Milchick says. “Core of the Apple. Please have a seat.” Cook obediently sits in front of a monitor, which displays “Severance Season 2” on the screen.

Jan 25, 2025 · Apple CEO Tim Cook begins his first day at Lumon Industries in yet another brilliant marketing piece for Severance Season 2. In the latest promotional video for …

Jan 24, 2025 · In a short video shared today by "Severance" executive producer Ben Stiller, Apple CEO Tim Cook visits Lumon Industries. He enters the office's elevator and undergoes the …

In the promo, Tim Cook appears as an employee at Lumon Industries. His character undergoes the “severance” procedure, splitting his work identity (Outie) and personal identity (Innie). The...

Jan 24, 2025 · Apple CEO Tim Cook — now Tim C — is greeted by Mr. Milchick when he enters the Lumon offices in Severance season 2 promo video shared by Ben Stiller.

Jan 24, 2025 · Apple CEO Tim Cook visited the severed floor of Lumon Industries. Before exiting the elevator, Cook’s “severed” self grinned mischievously, walking the long white hallways to …

Jan 24, 2025 · "Severance" director Ben Stiller has shared a video of Apple CEO Tim Cook's new morning routine, as he goes from being an outie to an innie, in the now famous Lumon elevator.

Jan 24, 2025 · Apple CEO Tim Cook has become Lumon’s newest employee in a promotional spot for the second season of “Severance.” The teaser, which was shared by director Ben …

Tim Cook becomes the latest Lumon employee to praise Kier in a new promo for Severance, Apple's acclaimed TV series.