Hibbett and Nike’s partnership benefits local high school basketball teams
Each year, First String donates funds to local basketball programs and selects one player from the boys and girls' teams to ...
Celtics' Jaylen Brown says he won't sign with Nike to increase his chances of playing for Team USA
Boston Celtics star Jaylen Brown wasn't selected to suit up for Team USA in the 2024 Paris Olympics this past summer. Still, ...
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Sources: Nike reaches a 12-year extension with NBA, WNBA
"The growth of the game [of basketball] has been massive ... Wilson, who announced her own signature shoe with Nike in May, ...
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LeBron James And Nike Deal: Whopping Amount Popular Shoe Brand Pays To Lakers Superstar
Explore Lakers Star LeBron James' Nike deal and other endorsements contributing to his $1 billion net worth and legacy.
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A’ja Wilson Opens Up About the Pressures and Joys of Having a Signature Shoe
"We have some dope shoes out there. You don't want your shoe to be just another one," Wilson said during a media event Monday ...
LeBron James Pokes Fun at Raptors in Latest Shoe Commercial
LeBron James appears to troll the Toronto Raptors in his latest shoe commercial for Nike by crushing a toy Raptor in a hydraulic press ...
Nike's new CEO talks 12-year deal with NBA, WNBA as the sports giant attempts a turnaround
On Monday afternoon, the shoe giant announced a 12-season extension of its partnership with the two leagues, making Nike the ...
Video: Celtics' Jaylen Brown Says He Won't Join Nike to Increase USA Olympic Chances
Despite being passed over for Team USA at the 2024 Summer Olympics, Boston Celtics star Jaylen Brown isn't going to become a member of the Nike family ...
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Nike's Elliott Hill Discusses Nike's Role in the Growth of Basketball
Elliott Hill, who assumed control of Nike on Oct. 14, spoke during a basketball-centered event at the brand's New York City ...
Jaylen Brown: 'If I have to sign to Nike to increase my likelihood of playing with USA basketball, I'll pass'
In 2028, if I have to sign to Nike to increase my likelihood of playing USA basketball, I’ll pass. I think the essence—you ...
Jaylen Brown makes strong Nike statement ahead of 2028 Olympics
Jaylen Brown called out Nike earlier this year after he wasn't selected to represent USA Basketball at the 2024 Olympics.
Hibbett and Nike unveil new philanthropic initiative, First String, with $50,000 inaugural donation
Birmingham, Ala., Oct. 22, 2024 (GLOBE NEWSWIRE) -- Hibbett, in partnership with Nike, unveiled their new philanthropic initiative, First String, with a $50,000 donation to Wenonah High School’s boys ...