Each year, First String donates funds to local basketball programs and selects one player from the boys and girls' teams to ...

As we prepare for tip off of the 2024-25 NBA season, we ranked the best signature basketball sneakers right now.

Boston Celtics star Jaylen Brown wasn't selected to suit up for Team USA in the 2024 Paris Olympics this past summer. Still, ...

Explore Lakers Star LeBron James' Nike deal and other endorsements contributing to his $1 billion net worth and legacy.

"We have some dope shoes out there. You don't want your shoe to be just another one," Wilson said during a media event Monday ...

"The growth of the game [of basketball] has been massive ... Wilson, who announced her own signature shoe with Nike in May, ...

Nike and major sports leagues have a long history of working together, which continues to bond them to this day. Nike first ...

Boston Celtics superstar wing Jaylen Brown went on the Stephen A Smith Show to set the record straight with Stephen A, one of ...

Despite being passed over for Team USA at the 2024 Summer Olympics, Boston Celtics star Jaylen Brown isn't going to become a member of the Nike family ...

Elliott Hill, who assumed control of Nike on Oct. 14, spoke during a basketball-centered event at the brand's New York City ...

LeBron James appears to troll the Toronto Raptors in his latest shoe commercial for Nike by crushing a toy Raptor in a hydraulic press ...

Jaylen Brown called out Nike earlier this year after he wasn't selected to represent USA Basketball at the 2024 Olympics.