Bright pink color, a new typeface, and a missing cat in its emblem – Jaguar’s rebrand campaign has been the talk of the town ...

People buy cars for their design and interior. Powertrain is about 13th on the list,” said Rawdon Glover, Jaguar’s managing ...

The Tata Motors-owned marque will focus on profit margins rather than volumes, accepting that it'll sell fewer cars given the ...

At Miami Art Week, Jaguar unveiled a bold rebrand. Here's what other businesses can learn from its controversial—and buzzy—move.

Officially, the Jaguar Type 00 Concept will morph into a production sedan in late 2025. Unofficially, the model has received ...

Jaguar’s chief creative officer, Gerry McGovern, revealed the striking Jaguar Type 00 concept, saying “I don’t believe in ...

The new concept ruffled feathers but Jaguar has always innovated in the hopes of attracting new and younger buyers.

Jaguar’s transformation from a heritage automotive brand to an all-electric luxury pioneer is nothing short of remarkable.

Tesla has officially hyped 2025 as a year of product launches—something which should excite investors (as long as they ignore the possibility of Tesla spending some serious cash) and seasoned ...

But for some car enthusiasts, the Type 00 (named after the company’s aim for zero emissions) still came as a bit of a shock.

Jaguar believes that its products should be a “Copy of Nothing,” which is why there are new symbols of change implemented in ...

Mr McGovern stood on stage beside two cars, resplendent in "Miami Pink" and "London Blue" shades. Both were examples of ...