Jaguar has announced a new brand identity. The company will reveal new logos and a new electric GT car concept on December ...

The Jaguar rebrand sparked debate and a lot of strong reactions all over the world and not just in the automotive circles ...

The official reveal of the brand's new car and its "Exuberant Modernism" design language comes next month at Miami Art Week.

Jaguar is a premium car manufacturer from the UK, currently owned by the broader Jaguar Land Rover (JLR) group. Originally a ...

Jaguar’s transformation to a high-end luxury brand has started to take shape, with the company revealing its new logos and ...

Ahead of the reveal, Jaguar has given a taste of the new branding with which it plans to define its future lineup. It ...

Jaguar has faced a wave of criticism following its controversial relaunch which saw it unveil a new logo and an advert with ...

The company showed four new elements, the Device Mark, the Strikethrough, the Exuberant Colors, and the Makers Marks, that ...

Through Jaguar's "Exuberant Modernism" rebranding strategy, the brand signals to buyers that the time has come for its ...

The all-in bet on full electrification has yielded a complete rebranding, new logos, and a sleek concept that will break ...