These are the best prices for Fujifilm cameras on the last day of Amazon Prime Day — prices could jump up at any moment!

If you're been eyeing off a few big ticket items but have been reluctant to splurge, now's your chance to treat yourself - ...

We went to surprising lengths to let you analyse the X half's image quality at a level that makes very little sense. You're ...

The M6 Mark II felt fantastic in the hand, with an almost perfect heft and balance, and an immaculately sculpted shoulder and grip. It was a bit like a Sony A6600, just more comfortable – and, ...

The problem? The X Half lacks features that many serious photographers consider to be must-haves – there are no RAW files and ...

The best Fujifilm cameras are sublime for photography and video alike. Sam Kieldsen and the AP team select the best we've ...

The viral popularity of the Fujifilm X100VI has bled into the brand's other cameras, making cameras like the X-M5 and ...

The digital camera market is crowded with multiple companies fighting to dominate it. However, not every camera is worth buying. Digit ...

The Sony a6400, Canon EOS R10, and Fujifilm's own X-T30 II all offer viewfinders at similar price points. The X-M5 counters with superior video capabilities and that distinctive Fujifilm shooting ...

Conclusion The new Fujifilm X-M5 is much smaller and lighter than the X-T30 II whilst offering the same image quality, extra film simulations with a dedicated dial, more advanced AF performance, ...

Fuji says the X-T50 can last around 390 shots between charges – which is on par with the X-T30 II, despite the new camera gaining in-body stabilisation. That largely bore out in my testing, which ...