In today’s hyper-competitive digital landscape, businesses are competing not just for market share but for customer attention ...

Customer loyalty was the subject of a Grocery Impact session moderated by PG's Gina Acosta and featuring Diana Medina, of ...

McAlister’s knows what it’s doing when it comes to building loyalty. The 560-unit chain has more than 5.4 million members and ...

“This campaign uses innovative technology to bring people even closer to the brand in ways never seen before,” says Rahman, ...

Creating an excellent customer experience requires adopting a people-centric approach to business decisions and actions.

For quick-service restaurants, loyalty programs are no longer a nice-to-have; they are essential tools to keep customers ...

Marketers can draw on principles from the Center for Humane Technology to adapt harmful technology practices into more humane ...