One of the most undervalued items in an angler's arsenal, the right fishing reel makes the difference between a successful ...

New technology is expanding uses for electric reels. Combine electric reels with jigging techniques to efficiently target ...

Jennifer Lopez and Sean “P. Diddy” Combs have a long history. The stars met in the late ’90s while working on Lopez’s music video, and while they didn’t have a romantic connection at ...

Little reels can have big price tags, but Shimano managed to include some of its best tech in a $160 reel. Cranking hard on a spinning reel forces the fishing rod to twist in your hand. The Ultegra’s ...