How To Pick The Perfect Promotional Products For Your Business. In order for your branded products to serve their purpose, you must carefully consider which ones you’ll pick and why.

Using promotional products is a sure-fire way to maintain customer awareness of your business. Promotional products essentially place your name in customers’ faces and those who may potentially ...

Your brand should still be incorporated subtly on any merchandise you're giving out or selling to customers, Hofman said. "If it doesn't tie into the brand clearly, it's not doing its job," she added.

With so many marketers focused online these days, branded promotional products are not as popular as they once were. But recent studies show they still have a big impact on customers.

When done right, promotional products can do more than simply advertise your business; they can also directly impact brand perception. A 2024 VistaPrint study found that 66 percent of respondents had ...

Your company's promotional items can serve as powerful marketing tools to boost brand awareness and improve your business's reputation. There are a number of ways to advertise these products ...