The brands created a short film called Stay Connected to Your Dreams, which premiered November 12 and follows Wicked stars ...

Disney has launched its annual Christmas short, created by Adam & Eve/DDB. The film, entitled “The boy & the octopus”, was ...

According to the majority of respondents to Boathouse’s CEO Survey on Marketing and the CMO, a short tenure signifies that ...

Coolr has sold a minority stake to private equity as investor interest in the social media and influencer marketing sector ...

Luxury fashion brand Gucci has bolstered its comms team by hiring three senior executives. Valérie Leberichel will join Gucci ...

OpenAI's much-anticipated SearchGPT, that was initially launched as a prototype in July, has become live to paid subscribers ...

Declaring Calm - who bought 30 seconds of silence on CNN - the winner of the US election. “They’re capitalizing on the chaos, ...

Tag, the global production company under Dentsu, has announced the launch of Gate+, a new production model designed to enhance collaboration between creative and production teams. The approach aims to ...

The ad was boosted in U.S. markets where WestJet flies, particularly key West Coast markets like Los Angeles, San Francisco and Palm Springs.

Havas has warned investors it suffered “reputational harm” by taking on Shell as a client last year and said fears about ...

Wilcox reflects on 6 months in the New York CEO role at the Omnicom agency and how she's building on the firm's storied legacy of disruption. After two decades at Johannes Leonardo, Saatchi & Saatchi, ...

Elon Musk’s X is reportedly testing a free version of its AI chatbot Grok – built by another company of his, xAI – to users ...