New social media content moderation policies will enable connections with audiences that reflect a broader range of ...

How will the California Privacy Protection Agency's new rules on automated decision making and AI impact ad targeting? We ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Creative agencies are trying to adapt to AI’s sudden invasion of their turf; it’s a sunny day for TikTok travel influencers; ...

The Trade Desk continued its shaky 2025 earnings schedule when it reported Q2 results on Thursday. The company made a total ...

The SSP is betting on the DOJ's antitrust remedies, plus relationships with agencies, DSPs and mid-sized advertisers, to help ...

Why sue Google now, when so many years have passed? Because “the pattern of anticompetitive behavior continues,” says OpenX ...

OpenX filed a lawsuit against Google over its anticompetitive practices. And HyphaMetrics claimed victory against Nielsen in ...

PetSmart adopted Hightouch's AI decisioning tool to better reach its customers on a one-to-one basis through nuanced insights ...

Zillow had a problem. The company, a large real estate listings platform, wanted to change its media mix to higher-quality ...