Summerween is bringing new marketing opportunities as brands look for new partnerships, such as a Hershey's—Pokémon collab, ...

Advertisers run into issues with Kokai, The Trade Desk's new buying product, and SSP competitors worried that some flaws ...

These execs are making waves in sports marketing.

Introducing People on the Move and Companies on the Move, Ad Age’s two new platforms to showcase professional achievements and company successes in both print and digital formats. People on the Move ...

Matt Devine directs a series of spots, alongside punchy OOH ads aimed at owners navigating the challenges of growth.

Advertisers run into issues with Kokai, The Trade Desk's new buying product, and SSP competitors worried that some flaws ...

Advertisers run into issues with Kokai, The Trade Desk's new buying product, and SSP competitors worried that some flaws disadvantaged them.

What was originally a gaffe has turned into marketing gold, and offered lessons for trusting junior employees and acting fast ...

Purpose marketing expert Thomas Kolster on why a Samuel L. Jackson ad for an energy company worked and an Instagram ad did ...

Advertisers are getting ready for the search giant to monetize its new AI channel, but there are challenges ahead.

Paramount has acquired the exclusive rights to show all events from the Ultimate Fighting Championship in the US over the next seven years.

A guide to making the most visible commercials of the year—here are the ins and outs of production and cracking the creative brief of a Big Game spot.