NASCAR’s Cup Series has shifted to a new address. The post NASCAR’s TV Deal With Prime Video Causes Massive Exodus of Core Fans as Viewers Give Up appeared first on EssentiallySports.

NASCAR fans have grown accustomed to seeing speed, throttle and braking on broadcasts for years.

NASCAR is fine with the drop in older viewers, because the numbers also show a massive 32% increase in viewers in the coveted 18-34 age range. In fact, viewership is up in all categories under the age of 55, with a 21% increase in viewers between 25-54.

We're two weeks into NASCAR on Prime Video, with three weeks left on a five-race package that's part of a new seven-year TV deal. Feedback is mixed.

Prime Video users will have an added advantage with the Burn Barn tool, offering a different perspective on competition dynamics.

Prime Video has the exclusive rights to stream five NASCAR Cup Series races this season , starting with the Coca-Cola 600 on May 25 and running through Pocono on June 22nd. This is the first time in NASCAR history that Cup Series races are only on a streaming platform, a big shift in how sports are delivered.

The latest look at the NASCAR Cup Series playoff bubble heading into Pocono with 10 races remaining in the regular season.

NASCAR has partnered with Amazon Prime Video to stream five Cup Series races, leading to mixed reactions from fans. A poll is being conducted to gauge fan sentiment toward the Prime Video partnership.