In that regard, how valuable is Zach Edey to having that marquee athlete ... Q: I saw a quote from Phil Knight about ...

Purdue women's basketball coach Katie Gearlds says she utilizes men's basketball coach Matt Painter as a resource as she continues to build up the Boilermakers.

Zach Edey’s jerseys sold out within minutes, becoming the highest-selling athlete in NIL history. Most recently, Edey was featured in the video game NBA 2K24, boasting a close to perfect 99 ...

FOX Sports college basketball analyst John Fanta reveals his preseason All-America teams. See who made the cut — and who didn ...

Kansas coach Bill Self coaches in the Sweet 16 round of the 2022 NCAA tournament in Chicago. (AP Photo/Nam Y. Huh, File) Nam ...

Not all schools will be able to share revenue and fund lucrative NIL deals like Tennessee will. Fans can look forward to a ...

FOX Sports' John Fanta offers up five storylines from Big Ten Basketball Media Days, including Indiana's title chances and a ...

NIL deals are separate ... better equipped to deal with a post player as big and talented as Purdue’s Zach Edey, who delivered a knockout blow to Tennessee in the Elite Eight.

This year's preseason AP Top 25 has Alabama at No. 2, which would've sounded crazy for basketball not too long ago.