Artificial intelligence is revolutionizing the way companies market their products, enabling them to target consumers in ...

Artificial intelligence is being used in new ways to aid shoppers and car dealers throughout the buying process.

As the creator economy expands, choosing the right creator marketplace becomes essential for any brand looking to thrive in ...

Tailor and Circus, a Chennai-based brand, is redefining the standards of underwear in India by combining comfort, inclusivity ...

Black Friday 2023 generated a huge £13.3bn in sales, highlighting the immense potential for brands to connect with consumers.

Manvendra Verma of Moneyview delves into the transformative role of first-party data in BFSI marketing, highlighting how it ...

Alcobev companies in India leverage AI for consumer insights, sales optimization, and product development, transforming the ...

The convenience chain is at the center of a bidding war between would-be buyers on two continents. Here’s why they’re hungry ...

A loyalty solution that rewards shoppers with instant cashback is effective in driving sales and increasing basket size for ...

A celebration of Indian tailoring led to a deluge of abuse, but the trio at the centre of the storm refused to let the trolls ...

I started modestly, using a lovely old man in Harrow who used to make suits for teddy boys. Jack Geach was his name, and ...

Here are 12 essential tips to help advertisers optimize their retail media investments and thrive in this fierce new arena.