Hibbett and Nike’s partnership benefits local high school basketball teams
Each year, First String donates funds to local basketball programs and selects one player from the boys and girls' teams to ...
Celtics' Jaylen Brown says he won't sign with Nike to increase his chances of playing for Team USA
Boston Celtics star Jaylen Brown wasn't selected to suit up for Team USA in the 2024 Paris Olympics this past summer. Still, ...
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Sources: Nike reaches a 12-year extension with NBA, WNBA
"The growth of the game [of basketball] has been massive ... Wilson, who announced her own signature shoe with Nike in May, ...
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LeBron James And Nike Deal: Whopping Amount Popular Shoe Brand Pays To Lakers Superstar
Explore Lakers Star LeBron James' Nike deal and other endorsements contributing to his $1 billion net worth and legacy.
Sabrina Ionescu's WNBA Finals Sneakers Available at Nike
New York Liberty guard Sabrina Ionescu's signature sneakers worn during the 2024 WNBA Finals are available online now.
Jaylen Brown: 'If I have to sign to Nike to increase my likelihood of playing with USA basketball, I'll pass'
In 2028, if I have to sign to Nike to increase my likelihood of playing USA basketball, I’ll pass. I think the essence—you ...
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A’ja Wilson Opens Up About the Pressures and Joys of Having a Signature Shoe
"We have some dope shoes out there. You don't want your shoe to be just another one," Wilson said during a media event Monday ...
Jaylen Brown makes strong Nike statement ahead of 2028 Olympics
Jaylen Brown called out Nike earlier this year after he wasn't selected to represent USA Basketball at the 2024 Olympics.
Nike's new CEO talks 12-year deal with NBA, WNBA as the sports giant attempts a turnaround
On Monday afternoon, the shoe giant announced a 12-season extension of its partnership with the two leagues, making Nike the ...
Hibbett and Nike unveil new philanthropic initiative, First String, with $50,000 inaugural donation
Birmingham, Ala., Oct. 22, 2024 (GLOBE NEWSWIRE) -- Hibbett, in partnership with Nike, unveiled their new philanthropic initiative, First String, with a $50,000 donation to Wenonah High School’s boys ...
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"I'll pass" - Jaylen Brown takes a stand against Nike while discussing 2028 Olympics
It looks like Team USA will be one superstar short in 2028 when they try to defend their Olympic title on home soil after ...
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Nike’s Elliott Hill Discusses Nike’s Role in the Growth of Basketball
Elliott Hill, who assumed control of Nike on Oct. 14, spoke during a basketball-centered event at the brand's New York City ...