Jaguar recalls and buys back 3,000 2019 I-Pace EVs due to unresolved battery fire risks, marking a significant setback.
But did Jaguar need an all-new logo that ignores its past to relaunch the brand's future? I'm the first to say Jaguar's ...
By now you've probably heard about Jaguar's controversial rebrand, which has got everyone from design experts to Elon Musk ...
Jaguar initially issued a broader recall of I-Pace electric vehicles for fire risk last year, followed by another small ...
Jaguar could be facing its own Bud Light moment. However, Jaguar's boss has defended the “bold” rebranding, saying the ...
Media outlets endured an hour of marketing waffle, during which they were introduced to the company’s bizarre new logo and branding, as well as the concept set to debut on December 2 ...
The company showed four new elements, the Device Mark, the Strikethrough, the Exuberant Colors, and the Makers Marks, that ...
It’s been a well-kept secret, but it seems the cat is out of the bag as Jaguar shocks the world with a full electric car.
An emotional Volvo EX90 commercial shot by Hoyte Van Hoytema, the cinematographer of Interstellar and Oppenheimer, became ...
The vehicle, expected to preview a four-door electric Grand Tourer, will be among three new EV models planned for 2026, ...
Arizona native Mike Broomhead says it’s time for the entire country to join the Grand Canyon state and say goodnight to ...
New logos and promotional videos unveiled by the classic British car brand drew the ire of many on social media this week.