Ever since agreeing on a new deal with Nike, Vanessa Bryant has always ensured to honor Kobe and Gigi’s legacy. The post ...

Michael Jordan's son, Marcus Jordan, launched his custom sneaker brand "Trophy Room" in 2016 ... to follow his father's footsteps into basketball by playing three seasons with the University ...

As they finish their new collection, the Awake NY x Jordan Air Ship "Game Royal" sneakers stir commotion with their unprecedented low speeds.

The USC Trojans plans to debut Nike Kobe 6 football cleats in a player-exclusive colorway against the UCLA Bruins.

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

SOUTH JORDAN ... a brand "refresh" that the team unveiled on Monday. (Photo: Salt Lake Bees) Four new alternate logos were also introduced, all of which have a place on the four uniform ...

SOUTH JORDAN ... a brand "refresh" that the team unveiled on Monday. (Photo: Salt Lake Bees) Four new alternate logos were also introduced, all of which have a place on the four uniform ...

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What do skaters have in common with basketball players?! Well, they both appreciate high-top footwear, a shoe that offers support and a flat midsole. It’s surprising that it took so long before Nike ...

Young added, "Why the Jordan Brand? It’s Jordan Brand. There’s not much to be said. This brand embodies basketball, style, and a desire to win and the desire to be great. I’m super excited ...

ATLANTA — Trae Young is the newest Jordan Brand athlete, Nike announced on Friday. The Atlanta Hawks star has signed with the iconic basketball sneaker brand after previously being signed with ...

A New Mexico girl recently became the only active boys or girls high school basketball player to have an NIL deal with Jordan Brand, according to Mat Issa, an NBA writer and contributor to Forbes.com.