IWC has unveiled a new Pilot’s Watch for the Mercedes-AMG Petronas Formula One Team, as they prepare for the upcoming season. Featuring a matte grey 44mm case made from lightweight, durable titanium, ...

According to a report from Autosport, Mercedes is changing things up for the 2025 F1 season by foregoing their traditional car launch event at Silverstone. Ins ...

Adidas said it will create a complete range of apparel, footwear and accessories for the entire team as well as fans.

Adidas announced a new collaboration with Mercedes-AMG Petronas F1 in their new press release on January 7, 2025. This is the ...

We are still two months away from Formula 1’s season-opening Australian Grand Prix in Melbourne on March 16, but IWC is ...

Today, adidas announces a multi-year partnership with the Mercedes-AMG PETRONAS F1 Team, which unites two icons in one of the ...

How much do F1 principals make? Explore the net worth of the top-earning F1 team principals and learn how their financial ...

The historic U.S. brand Adidas, long associated with Formula 1 legend Lewis Hamilton, is taking its relationship with ...

Adidas has announced a multi-year partnership with the Mercedes-AMG PETRONAS F1 Team, marking the brand’s entry into Formula 1. From what is understood, the collaboration will focus on creating ...

Following the loss of its contract with the German Football Association (DFB) last year, Adidas is expanding its horizons.

German sports giant Adidas will become a sponsor and clothing partner of Mercedes-AMG Petronas F1. The sponsorship deal is ...

As part of this multi-year partnership, Adidas will create custom team kits, fan apparel, footwear, accessories, and ...