The edible Pop-Tarts Bowl mascot that rocked the college football-watching internet in December is back -- and this year, ...

Despite concluding conference play strongly, Clemson football is projected to play in a non-CFP bowl game for the fourth ...

Don't call it a bye week. In their postgame TV interviews both head coach Dan Lanning and Player of the Game Matayo ...

Kellanova’s renewed focus on sports marketing and smart partnerships have generated buzz for Pop-Tarts and Cheez-It.

A midseason, four-game losing streak shifted expectations some, but the Scarlet Knights can successful cross off a preseason ...

Kai Cenat has become the first Twitch streamer to hit 400k subs, and he’s just behind the pace he needs to hit 1 million.

As fans gear up for this critical matchup between the Georgia Bulldogs and the Tennessee Volunteers, Cheez-It’s custom food ...

Representatives from the Cheez-It Citrus Bowl and ReliaQuest Bowl will be on hand for today's game at Memorial Stadium. It's that time of year for bowl eligible teams where the pecking order begins to ...

Everything is better with cheese, and that's double for a combination of Cheez-It crackers and a burger. The Cheez-It truck ...

Smoked Cheddar infused with hickory and oak wood smoke flavor, onion notes. Supplier - Kellanova. Cheez-It unveils two new ...

Cheez-It unvieled its "Cheez Wheelz" food truck, a custom food truck that will serve a Cheez-It inspired menu for college ...