The deal encompasses all editions of the Men’s and Women’s Asia Cups, Men’s and Women’s Under-19 Asia Cups, and the Men’s and Women’s Emerging Teams Asia Cups.

of media experts agree brand safety will be a greater concern as the volume of digital video inventory increases. 70% of media experts agree that influencer marketing will become an increasingly ...

Rafael Nadal’s transition from tennis icon to global brand ambassador is marked by strategic collaborations and ventures that extend his legacy beyond the court.

Gen Z is bringing a refreshing, no-filter attitude to the workplace, from quirky email sign-offs to casual approaches to leave requests. Advertising seniors share their most memorable interactions ...

The platform is designed to be accessible to viewers in rural areas through the BharatNet infrastructure and is available in 12 languages, including Hindi, English, Tamil, Marathi, and Assamese.

Sagar Jadhav, the Executive Creative Director at Ogilvy, has launched an innovative version of ChatGPT called Cannes Lions ...

In this article, we discuss the lasting impact of television in advertising. Despite the rise of digital platforms, TV ...

The Delhi High Court has summoned OpenAI, the U.S.-based artificial intelligence company, following a petition by Asian News ...

The study shows that media is undeniably seen as a strategic lever to drive business growth by an overwhelming majority of ...

Advertising and marketing folks explore how innovative campaigns are reshaping the print medium in today's digital-first ...

In her new role, Singh will lead the agency’s business focus on the development of new capabilities and solutions, and widen ...

Crafted by tgthr., the campaign revives the original comic strip format, humorously illustrating the Common Man outwitting a ...