For decades, companies have realized how important a well executed corporate identity can be to a company’s success. An iconic logo, carefully chosen colors, and typography that are thoughtfully and ...

How to Create a Brand Style Guide Learn the purpose and best practices of implementing a style guide for your brand. Developing a Brand Style Guide is central to establishing and maintaining the ...

We all communicate with different words through different media, but our identity as a university remains the root of all we say and write. In order for the university to be clear in its ...

If you’re an apartment marketer, are you taking the necessary steps to ensure that your brand identity is consistent? Not only does proper branding help differentiate your communities but it also ...

The following guidelines represent Leeds-specific styles and common sticking points. As language itself is always evolving, issues of style are also in constant flux. Our goal is to provide clear, ...

In November 2017, I was taken aback when I saw a C&EN headline that read, “Proteomics goes native.” As a science writer and editor with a PhD in biochemistry, I knew the article would be about an ...

Celebrate Republic Day 2026 in style with easy tricolour makeup looks, patriotic hairstyles and chic accessories perfect for offices, schools and festive outings. From subtle saffron-white-green ...

Whether an Outlook or SacSend email, memo, report, slide deck, web page, or other instances, all written communications should consistently model the Sacramento State experience, as well as the IRT ...