I want to give you a complete walk-through of setting up Google Ads. The Google ad platform is designed for running ads on Google.com as well as YouTube. To sign up, go to ads.google.com You can ...

Learn how to access and use Performance Max channel reporting in Google Ads to see cross-channel performance and uncover new optimization opportunities.

Learn all about Google Ads' keyword insertion feature, which dynamically includes search terms in ad copy to boost relevance and clicks.

Leverage Lookalike segments in Google Ads Demand Gen campaigns to expand your reach and connect with customers who resemble your existing audience.

How To Write Better Ad Copy When Google Ads Uses AI-Assisted Features Avoid common pitfalls of automated ad copy in Google Ads. Here’s how to keep your ad copy clear, accurate, and on-brand.

It's also testing ads within its AI Mode, a relatively new product built into its search page, where users can conduct deeper research using its Gemini AI chatbot, Google said.