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Incoming WPP CEO Cindy Rose said winning the global account is a “testament to the AI-based data solutions” WPP Media is ...
The appointment covers media strategy and buying across 70+ markets, while Ogilvy has been named Mastercard’s global ...
Mastercard has appointed WPP to lead its media strategy, planning, and buying across more than 70 international markets.
Additionally, Ogilvy has been brought on board as Mastercard’s global community management partner, with responsibility for ...
WPP Media, formerly GroupM, has taken the global account for Mastercard, in an important win for the media arm of the ...
WPP Media has won the global media account for Mastercard in 70 markets globally. A source close to the matter told B&T the ...
Mastercard has appointed WPP Media to lead its global media strategy, planning and buying across more than 70 international ...
Walmart has some new rules for third-party sellers; WPP wins Mastercard; and marketers should get into VTubers.
Finance giant Mastercard has handed its global media account to WPP Media, in a move that will see it part ways with ...
Nielsen and WPP Media said they struck a new agreement for the large media-buying operation to utilize Nielsen's audience data that will include Nielsen's tabulation of so-called "advanced" audiences ...
Snapchat, WPP Media and Lumen release a landmark study revealing that real attention is the most powerful driver of digital ...
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