Gucci is struggling. Gucci may be desperate. Today, the Italian house announced its appointment of Demna as its new Artistic Director. He will begin his tenure in July of this year, and present his first collection in September.

The fashion houses continue musical chairs as Demna lands the creative director role at Gucci after a near-decade long tenure at Balenciaga.

Right on the heels of fashion month, the designer shakeups have already begun. After this morning’s news that Donatella Versace would be replaced by Dario Vitale as chief creative officer of Versace, another major Italian brand has found a successor.