VR car showrooms won’t replace test drives, but they’re perfect for killing bad options early. Use them as a filter, then go drive the finalists for real. VR car showrooms let buyers virtually explore ...

The company's VR games react in real time to how the car moves. It works with newer Audi vehicles at launch. Bridget Carey is an award-winning reporter who helps you level-up your life -- while having ...

Imagine “test driving” your next car in gym shorts, from your couch, while the kids watch a movie in the next room. That’s not a fantasy any more—it’s how a growing slice of car shopping actually ...

People spend a lot of time as passengers, and with self-driving cars, it’s expected we might spend even more. A new German venture, Holoride, has partnered with Audi to produce a VR experience for car ...

VR may still be struggling to find its “killer app,” but let no one claim that developers haven’t gotten pretty clever in trying. Holoride promises to turn the back seat of your car into an amusement ...

After my 2007 Ford Mustang GT was totalled I started looking at some of my childhood dream cars. I always liked the Mitsubishi 3000GT Twin-Turbo and it was in my price range. They are rare and I ...

Initially announced in 2021, Meta CEO Mark Zuckerberg shared an update on the company’s research partnership with BMW, which focuses on integrating AR and VR into vehicles to make people more ...

Honda is pulling away from a design practice that’s (literally) shaped auto making since the ’30s. The $43 billion company still depends on life-size clay models to evaluate its designs, a tried and ...

Virtual reality is about to launch in series production cars this summer, starting with Audi sedans and SUVs. Holoride announced Saturday at the SXSW tech, music and film conference in Austin that its ...