Twitter has expanded its promoted tweets to now feature on mobile platforms. The service, which sees brand sponsored tweets appear within a users news stream, has begun to appear on the social media ...

X has a new label for paid ads. These sponsored posts now look a lot more like organic tweets. Credit: Omar Marques/SOPA Images/LightRocket via Getty Images The big changes at X, formerly known as ...

Twitter recently announced a new set of features designed to help marketers target Promoted Tweets within the social media site’s search results. The changes, detailed last week on the company’s ...

Thinking of running a Twitter marketing campaign? Better have thick skin. Promoted tweets can bring plenty of traffic to your campaign, but it often comes with a price -- and not just the monetary ...

Your Twitter timeline is about to get hi-jacked by your favorite brands. Just kidding. Sort of. According to the NY Times, Twitter has changed the way companies will advertise on the micro-blogging ...

Covering a range of topics within key technology sectors, including apps, development, marketing and IT, Dani is Online Editor of Marketing Tech. Contact her via Twitter on @Dani_Millward Twitter ...

After much delay, Twitter is finally ready to start showing Promoted Tweets to users without accounts -- and those who are not currently logged in -- the social giant said Thursday. No niche segment, ...

In its continuing quest to generate more income, Twitter Inc. on Thursday began testing another advertising vehicle that gives sponsored messages more visibility. The new product is an expansion of ...

DoubleClick Bid Manager (DBM) clients can soon use the buying platform to purchase Twitter Promoted Tweets across the mobile web, in-app and desktop. Read Google’s blog post. The capability isn’t ...

Zecco, an online brokerage firm, taps social media to engage existing users and gain potential customers. The company tweets about specific content and real-time market data, leveraging the Twitter ...

Twitter is expanding its advertising ambitions by syndicating Promoted Tweets outside of its own platform. The company will now charge third-parties to display Promoted Tweets, beginning with ...