The GEICO lizard was created in a stroke of advertising genius in 1999 by the Martin Agency in Richmond, Virginia. The company was working with GEICO to find a hot new mascot, and the gecko came about ...

In an era where attention spans dwindle and content consumption patterns evolve, brands are seeking new avenues to engage audiences beyond traditional advertising formats. However, crafting ...

Add Yahoo as a preferred source to see more of our stories on Google. From Rango to the GEICO gecko and Mushu from Mulan, the lizards portrayed in movies and TV are absolutely adorable. You'll be ...

Gary Brolsma was a pudgy 19-year-old from Saddle Brook, N.J., when he posted a video of himself singing to "Dragostea Din Tei," a Romanian pop tune, on a Web site called Newgrounds.com. It was 2004, a ...

The computer generated gecko in the Geico insurance advertisements is cute, but the real creatures are far more interesting. In the new Museum of Science exhibit “Geckos: Tails to Toepads,” visitors ...