I got an up-close look at Roblox's new safety feature. Here's what I found.

I traveled to Roblox's headquarters to do a demo of a new safety feature it says will help protect child users.
The New York Times

We Asked Roblox’s C.E.O. About Child Safety. It Got Tense.

This week the company announced that it would require users to undergo an A.I.-powered age estimation process in order to chat with others on the platform. Will this change reassure parents? By Kevin ...

e.l.f. Beauty Launches Glow Up!, Redefining Virtual Makeup and Community on Roblox

OAKLAND, Calif., December 18, 2025--e.l.f. Beauty (NYSE: ELF), the bold disruptor with a kind heart, today announced the ...

Roblox Releases New Data Decoding Search and Style Trends in Digital Experiences

Roblox today released its 2025 Roblox Replay, offering a granular look at how users expressed themselves and engaged on Roblox this year. Driven by over 274 million daily avatar updates and more than ...

Roblox's 2025 Replay shows just how obsessed Gen Z is with the game

The Roblox 2025 Replay also notes how the "67" trend and KPop Demon Hunters often spiked in popularity on the platform; there ...

Iowa lawsuit against Roblox seeks better child safety features

Iowa Attorney General Brenna Bird's lawsuit alleges that Roblox has not done enough to make its online platform safe from ...
The New York Times

He Made a Friend on Roblox. Their Relationship Turned Sinister.

At age 7, Ethan Dallas began playing the online game, where he met Nate. Deadly abuse followed, said Ethan’s mother, who blames Roblox. Ethan Dallas at 15. He had played Roblox, an online game aimed ...

Roblox steps up its 'year of scale' with new ad formats, hires, and key partnerships as it aims to build a $1 billion ads business

Roblox, with a largely Gen Z user base, aims to convince marketers of its potential beyond being a gaming platform for kids.