Content Strategy (CS) as a topic has gained significant recognition and momentum, but that doesn't mean all stakeholders get it, nor that they will buy-in to your CS-driven priorities. Here are 7 road ...

A data-driven approach to design, measurement, and implementation by Darrell Rigby, Zach First and Dunigan O’Keeffe Most people will readily agree that the first responsibility of business leaders is ...

In 2019, the Business Roundtable essentially declared the end of the era when the end all and be all of major corporations was maximizing shareholder value. Instead, it stated that companies should ...

ARLINGTON, Va.--(BUSINESS WIRE)--New-to-role CFOs who develop a strategic approach to relationship building and stakeholder management are up to 50% more likely to experience a successful transition, ...

Direct involvement of the local community is fundamental for an adequate sustainable tourism strategy. The Textour project has developed a methodology for the effective engagement of all stakeholders, ...