If you have ever delayed a purchase until the item went on sale, or made an unplanned purchase because you had a coupon for the product, or developed loyalty to a brand because you received a free ...

An explanation of the legal issues surrounding consumer sales promotions, specifically prize and price promotions, highlighting sweepstakes, contests, discounts, price comparisons, free offers, ...

Getting customers to plunk down cash or credit cards remains a painfully slow process in this struggling economy. And that’s precisely why it’s important–and always will be–to lure potential buyers ...

Every day, millions of businesses across the country lose sales. Millions of meetings and events have a lower turn-out than expected, and untold money and man hours are spent with only mediocre ...

Score some games to get you through the fall season. Listen, we know video games are not cheap. It can be an expensive hobby, especially when you have so many big-name titles launching into the ...

PlayStation Store deal cuts select games to $15 or less! Video games are expensive. I don’t have to tell you that, I’m sure. The latest console platform generation also saw the rise of standard AAA ...

JetBlue is running a flash sale, offering some attractively discounted flights to kick off the new year. However, you’ll need ...

I write about Fashion and Lifestyle for Forbes Finds. The popular online retailer, Shopbop, is currently hosting Cyber Monday deals with a ton of designer brands recently added to their sale section.

Sales promotions offer the customer extra value in return for purchases. The idea is for customers to buy more during the sales promotion period, thereby increasing total sales. Companies evaluate the ...

Sales promotion is one level or type of marketing aimed either at the consumer or at the distribution channel (in the form of sales-incentives). It is used to introduce new product, clear out ...