Nielsen, Paramount Sign Multiyear Deal, Ending Contract Dispute
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under ...
AdExchanger9d
Buyers Are Glad Nielsen Is Moving Away From Panel-Only Ratings
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ...
Paramount Global Renews Contract With Nielsen After 4-Month Dispute
Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and ...
TV Ratings: Here's How Much Streaming Impacts Viewing on Top Network Shows
It's a pretty well-established fact that streaming has a sizable effect on ratings for shows that originate on broadcast ...
Paramount, Nielsen Set New Ratings Measurement Partnership After 4-Month Standoff
The deal ends a months-long standoff that began after Paramount and Nielsen's previous contract expired on Oct. 1 ...
Nielsen9d
Nielsen Out Of Home Measurement Now Covers 100% Of The United States
Nielsen is the leader in audience measurement, trusted by clients across all of TV and advertising. Nielsen’s ratings and rankings – for linear TV, the Nielsen Streaming Top 10 and The ...
Did this reporter take a shot at LIV Golf's TV ratings during the WM Phoenix Open?
After LIV Golf's ratings for its first broadcast came out, this reporter took no time to take a subtle shot at the low number ...
Streaming Ratings: ‘Squid Game’ Spends Third Straight Week on Top
Squid Game dominated the streaming charts, though it cooled off a good amount in its third week at No. 1. Landman also peaked following its season finale, and American Primeval had a strong debut.