YouTube introduced a more affordable subscription tier in the US last year called YouTube Premium Lite, offering viewers a cheaper way to watch most videos without ads. The plan is designed for people ...

YouTube app icon on a smartphone with its website as the background - Reyanaska/Shutterstock In August 2021, YouTube started a pilot test for a new Premium Lite subscription in a few European markets.

Google expanded YouTube Premium Lite from its limited pilot program to the United States back in March of 2025, and just under a year later, it has received two additional features that make it an ...