Machine learning didn’t disappear — it embedded itself. These seven competencies define what marketers must architect, govern and measure for 2026.

The term machine learning was first introduced by Arthur Samuel in 1959. Machine learning is a type of artificial intelligence that gives computers the ability to learn without being explicitly ...

The most popular classification models have generative artificial intelligence (Gen AI) being a subset of machine learning, and machine learning being a subset of AI. While this may technically and ...

Rhodes is the Marketing Director at WayThru, a fintech platform for debt resolution, and InvestiNet, a full-service collections network. Consider this: More than 75% of people now prefer managing ...

Within the framework of FITUR, the international tourism fair that took place recently in Madrid, a round table discussion entitled “Artificial Intelligence in hotel marketing: real use cases” was ...