The pandemic has put a renewed focus on local markets. Here is how organizations can adapt their tactics to thrive in this period of localization. Multinational companies have capitalized on the ...
Detroit — The era of the automotive industry as a global business is over, Ford Motor Co. CEO Jim Farley said from the floor ...
Healthcare and pharmaceutical localization is another priority aligned with Vision 2030’s aim to strengthen local production ...
In 2023, the U.S. experienced a trade deficit of $773 billion, with China as its largest trade creditor. The U.S. trade deficit has steadily grown since 2009, regardless of which party held the ...
In today's interconnected world, going global is increasingly key for growth. But those CMOs who simply translate their website or marketing materials aren’t doing enough to engage new, overseas ...
The economic localization movement is growing, with adherents advocating "buy local" as the answer to our myriad problems. Author Helena Norberg-Hodge begins her TEDx talk, The Economics of Happiness, ...
The Biscoff Betrayal explores how global brands risk losing authenticity when adapting to new markets, examining brand ...
In 2023, the U.S. experienced a trade deficit of $773 billion, with China as its largest trade creditor. The U.S. trade deficit has steadily grown since 2009, regardless of which party held the ...
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