Food and beverage brands can use AR packaging as a high-impact tool to engage customers, drive sales and boost word-of-mouth referrals. AR packaging is a cost-effective, measurable and accessible way ...

TikTok’s uncertain future in the United States is prompting marketers to consider diversifying their advertising channels to mitigate potential risks should the platform no longer be available to them ...

Augmented reality isn’t just a toy, it can be a powerful tool for deepening connections with your younger customers. That’s particularly true in the realm of beauty e-commerce, where AR can give ...

If you're not a big Snapchat user and don't own an iPhone but have always wanted to create your own emoji that you can use in texts, Samsung's built-in AR Zone app might be for you. AR Zone is an app ...