White-label products are sold by retailers but made by third parties, allowing price undercutting. Retailers branding white-label products themselves foster customer loyalty by exclusivity.

Walking through a grocery store can feel straightforward, but much of what appears simple is carefully engineered. Packaging, ...

Private labels are not a new concept – many consumers have purchased private label products for years, but their use is becoming more prevalent and ubiquitous in the market as demand for private ...

Opinions expressed by Entrepreneur contributors are their own. The private label business model has been around for decades. And just as business trends have shifted due to technological changes, ...

Private label products have officially outgrown their reputation as “cheaper alternatives.” In 2024, U.S. private label sales reached $271 billion, according to data from the Private Label ...

CHICAGO--(BUSINESS WIRE)--NielsenIQ (NIQ) today released Finding Harmony on the Shelf: 2025 Global Outlook on Private Label & Branded Products, a new report which offers an in-depth analysis of ...

Ingredient labels are more important than ever to consumers and food manufacturers. Survey after survey shows consumers read labels, base their buying decisions on their content and are willing to pay ...

Many consumers want their products to be clean label. According to Mintel’s Emma Schofield, the clean label trend is founded on consumer perception. Consumers don’t always understand whether an ...

CINCINNATI — The Kroger Co. plans to add 80 new protein-focused products to its Simple Truth natural and organic brand. Ronald Sargent, chairman and interim chief executive officer, disclosed the ...