Buying Tesla.com was part of a wider brand-building effort. Musk bought the domain because he understands the power of brandability, discoverability, and memorability. This is a lesson that’s ...
Jeffrey is the Co-Founder of Saw.com, focusing on domain sales and acquisitions. Visit www.Saw.com if you want to purchase a domain. Pivoting from a primarily offline marketplace to 100% e-commerce ...