A recent Google search for the phrase “affect positive change” turned up about 101,000 hits. Here’s one near the top of the list, a December 2014 story by Monica Middleton on the Guardian website: ...

Affect is a verb meaning "to influence" or "to produce a change in something." It is often used to refer to how something impacts a person emotionally, such as how music or art can affect our moods.

It’s so often the case in the English language that two words sound similar, or have similar meanings, to the point where even skilled native speakers use one when they mean the other. And while there ...

“Affect” is a verb, and “effect” is a noun—except when it’s the other way around. and you can remember the verb form is spelt with an A because a verb often denotes an act. Act begins with A, affect ...

Affect is a positive-to-negative feeling in consciousness, and there is fierce debate about exactly what it is. This post summarizes the current state of the debate.

A user on Twitter asked me recently about the difference between “affect” and “effect.” Specifically, she wanted to know which to use in the phrase “the affect/effect of celebrity endorsements.” The ...

Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. The income effect and the price effect are ...

Flipped instruction. Project-based learning. Cooperative groups. Mobile technology. Much of the discussion about effective teaching focuses on instructional tools and techniques, which makes sense ...