Marketers with a complete understanding of these fundamentals have a major competitive advantage over those who do not. In today’s digital world, consumers’ expectations are increasingly difficult to ...

A company's customer service department is often the first (and sometimes the only) personal contact a customer will have with a business. This point of contact establishes your business image in the ...

A business without customers is not a business. Even a business with unhappy customers won't be a business for very long. Key to ensuring that your customers are happy—and that they keep coming back ...

Opinions expressed by Entrepreneur contributors are their own. Customers may shop around, but they’re not immune to the lure of good customer service. This leaves them wide open for wooing, yet ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

Which elements of customer service are very important to consumers? What are the customer service issues that frustrate people most? To find out, [24]/7 surveyed 1,200 US consumers across four age ...