What do Amazon, Baskin-Robbins and Toblerone have in common? They all have hidden messages in their logos. Here's what they ...

A logo gives your company an easily recognized visual symbol. By placing this image on all correspondence materials, marketing collateral, your website and emails, you give people consistent ...

The Big Ten is home to some of the biggest and most historic brands in college athletics. Those schools also have some of the ...

Other logos had more formal names. Those like 1960’s Steelmark and 1964’s Woolmark needed names because they represented industry categories, rather than specific brands. Other symbols, like ...

With 32 historic teams across the league, every logo tells a story. But where do the New Orleans Saints place in our NFL logo ...

Meta Platforms Inc on Thursday beat back a trademark lawsuit by blockchain nonprofit Dfinity Foundation, which had accused the company formerly known as Facebook of ripping off its infinity-symbol ...

Walmart's original logo, introduced when the story opened in 1962, was super plain and simple. The current spark symbol has been in use since 2008.

Z arrow carry deep meanings, reflecting a company's heritage and vision. From Meta's infinity loop symbolizing limitless ...

Along with the proliferation of AI companies has come a proliferation of AI company logos. The fascinating thing, highlighted by several publications, is that many of these logos look near-identical.

The Kiwi bird in the logo, which is New Zealand's national symbol, commemorates Bruce's love for New Zealand, the country he was from. McLaren used this logo from 1963 to 1966. In 1967, McLaren ...