A variety of McCormick branded products are available through the Marketing and Communications office. Products include folders, notepads, pens, canvas bags, gift bags, t-shirts, charger bars, mugs, ...

Sometimes known as promo gifts, giveaways or “swag,” promotional products are customized merchandise intended to publicize the university or a specific department, service, event or initiative. They ...

Failure to properly obtain trademark approval could hinder vendor fulfillment of your order. Items may be subject to confiscation in cases of inappropriate or incorrect trademarks usage. Whenever ...

Billions of dollars are spent annually in North America on promotional items such as T-shirts, pens, hats, and calendars by companies that give these promotional items away to existing and ...

Items or apparel bearing the university's trademarks (including "California Lutheran University," "Cal Lutheran," and our team names, our logos and Spirit Marks) must be purchased from a licensed ...

Influencer marketing has become a key strategy for businesses looking to connect with their target audiences. But what sets a ...

Whether they’re a part of a convention goodie bag, a social media contest or a direct mail marketing stunt, giveaways are a great way to have fun and engage with your customer base. After all ...

A branded step and repeat banner can increase brand awareness and create a polished backdrop for photo and video at your special event. Step and repeats come in a variety of sizes and product models, ...

Today, brands sell dreams, possibilities and idealized versions of ourselves—not products—and it's a powerful strategy.

These items have become popular in c-stores as traditional tobacco sales plunge, and their approval sets the stage for ...