Add Yahoo as a preferred source to see more of our stories on Google. When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: Bodyform/Libresse ...

Image of Doritos Wasabi by AlmapBBDO for Pepsico. Playing by the old marketing rulebook doesn’t work anymore. In today’s ...

UK-based sanitary product maker Bodyform has replied to a comical Facebook post by a man claiming the company deceives consumers with its advertising, in that it portrays periods as fun, with women ...

In January of this year, Essity, the parent company of Bodyform, and its agency AMV BBDO marked a decade of groundbreaking ads such as ‘Last Lonely Menopause’ and ‘Viva La Vulva.’ These campaigns have ...

By Scott Goodson, chairman and founder of StrawberryFrog, and author of Uprising: How to Build a Brand and Change the World by Sparking Cultural Movements. (McGraw Hill, April 2012) What do you do ...

Add Yahoo as a preferred source to see more of our stories on Google. Bodyform has released a new advert which tackles period taboos (Getty Images) Typically adverts for menstrual products have tended ...

Because periods are just SO taboo and god help us if we had to be reminded that half the population really do bleed once a month, real life sanitary towels have never, ever before been shown in TV ...

So, here’s a thing that’s currently happening: UK-based menstrual product company Bodyform has created a set of period emoji they’re calling “femoji.” The “femoji” consist of six specially-designed ...

Bodyform, a provider of menstrual hygiene products, announced the launch of its line of menstrual hygiene products, which are designed to help combat period poverty. With a focus on accessibility, ...

Sanitary towel and tampon ads don't exactly portray periods in the most realistic way. If it's not strange-looking blue liquid being poured on pads, it's women jumping around splashing each other for ...

Singer-songwriter Ella, 27, rose to fame on The X Factor in 2012 and has become a household name following her success with her chart-topping singles. Passionate about instilling body confidence and ...