Victoria Essie Studio, founded by Victoria Baumann and her father, has tapped into the fidget toy market, generating $428,000 in revenue in 2025. And these toys are not just for kids.
They are tiny, mesmerizing and an online sensation. Lexi Sheehan, the artist behind the 3D dragon fidget keychain design is working long hours to restock her creation, with each one every bit as ...