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Jaguar boss defends new ‘woke’ rebrand after ad airs featuring man in a dress, androgynous models
Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and claimed the brand had gone “woke.”
Jaguar Boss Defends Rebrand, Calls Reaction 'Vile Hatred'
"We wanted to move away from traditional automotive stereotypes," Rawdon Glover, Jaguar's managing director, said in response to accusations of "going woke."
Jaguar managing director defends rebrand, accuses critics of 'hatred and intolerance'
Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to be send a "woke" message.
Jaguar managing director defends company after rebrand sparks confusion
The managing director of Jaguar is defending the luxury car company after it faced online criticism for a controversial rebranding decision.
4h
on MSN
Marjorie Taylor Greene's Trumpian Rebrand Of Thanksgiving Gets Cooked By Critics
Marjorie Taylor Greene (R-Ga.) on Thursday marked Thanksgiving with a post on X, formerly Twitter, that rebranded the holiday ...
2d
Jaguar Rebrand Is Absolute Genius—Here’s Why
There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...
1d
This charming rebrand is a refreshingly playful take on dairy branding
Cruising under the radar for some time now, UK-based dairy supplier Freshways was in need of a revamp that could showcase its ...
6d
on MSN
JaGUar? Luxury automaker defends controversial rebrand amid pivot to EVs
New logos and promotional videos unveiled by the classic British car brand drew the ire of many on social media this week.
6d
Jaguar Rebrand Sparks Confusion, Angers Anti-‘Woke’ Critics
British luxury vehicle company Jaguar has defended itself against backlash from internet users over its rebranding—including ...
AM-online
2h
Jaguar rebrand sparks interest in legacy models ahead of Miami GT launch
Jaguar’s ambitious rebranding strategy has led to significant spikes in consumer interest for its older models ahead of the ...
1d
on MSN
NASCAR Team Announces New Co-Owner For 2025 As Rebrand Confirmed
Joey Gase Motorsports has confirmed that Scott Osteen will become a co-owner of the Xfinity Series team in 2025. Osteen, who ...
Opinion
7d
on MSN
Opinion
GREG GUTFELD: Jaguar rebrand has everyone talking when they aren't actually puking
Fox News host Greg Gutfeld and the panel react to Jaguar’s "makeover" as the company ditches cars in new ad on ‘Gutfeld!’ ...
6h
on MSN
Concerns as 'cash-strapped' Cotswold council spends £20k on 'logo colour change' rebrand
Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...
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