China's POP MART Targets $4 Billion In Sales This Year
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Pop Mart, the Chinese company behind the Labubu franchise, has sold $670 million worth of related products this year—more than iconic US toy lines Barbie and Hot Wheels.
Chinese coffee chains are popping up in New York. Chinese video games are generating billions. Even Chinese makeup, or "c-beauty," firms are expanding globally.
Earlier this month, Pop Mart opened a megastore in the landmark Bangkok shopping center Iconsiam. The company said in March that it plans to open around 100 more outlets outside the mainland in 2025.