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Jaguar blasted for 'doubling down' on 'woke' rebrand
Tale of Two Carmakers: Jaguar's 'Woke' Rebranding vs. Volvo's Family Focus
The culture wars have come for the automotive industry, with recent ads from two big luxury brands drawing widespread attention on social media.
Jaguar Rebrand Is Pink, Diverse and Doesn’t Feature Any Cars
The U.K. legacy carmaker successfully turns eyes toward its Dec. 2 design concept reveal, but is mocked online meanwhile.
Jaguar blasted for 'doubling down' on 'woke' rebrand: 'People have had enough!'
British car manufacturer Jaguar has been blasted for "doubling down" on their controversial rebrand, as commentator Ellie Wheatley claimed people have "had enough of woke". The company, founded in 1922,
1d
Jaguar Rebrand Is Absolute Genius—Here’s Why
There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...
6h
Jaguar Health Presenting December 3rd at NobleCon20 and December 5th at the Emerging Growth Conference
Jaguar Health, Inc. (NASDAQ:JAGX) today announced that Lisa Conte, the company’s founder, president and CEO, will present in ...
2d
Jaguar boss speaks out after backlash to the car brand's latest ad campaign — which didn't include any cars
Jaguar's boss called out critics of its latest video ad, saying their reaction was "vile hatred" and intolerance. The brand ...
1d
What Executives Can Learn From Jaguar’s New Rebranding Campaign
Rebranding campaigns are meant to generate favorable awareness and positive press coverage about products. But sometimes the ...
1h
on MSN
The 'Shaguar' Jaguar E-Type from 'Austin Powers' Is Heading to Auction
And, like the James Bond franchise it spoofs, that legacy happens to include a British sports car — and that very car is now ...
Auto News India
1h
Jaguar boss reacts to backlash on social media over new advertisement
The latest campaign video from Jaguar has received a fair bit of criticism from netizens, including Elon Musk.
3d
on MSN
JaGUar? Luxury automaker defends controversial rebrand amid pivot to EVs
New logos and promotional videos unveiled by the classic British car brand drew the ire of many on social media this week.
Yahoo
2d
Jaguar boss disappointed by ‘vile hatred and intolerance’ over new advert
The managing director of
Jaguar
has said he was disappointed by the “vile hatred and intolerance” in responses to a clip of ...
12h
Why Jaguar's Copy Nothing campaign broke the internet - plus 5 ways to nail your next product launch
The internet has plenty to say about Jaguar's recent colorful rebrand. This article breaks down what happened and shares five hacks to crush your next product launch.
essanews.com on MSN
4h
Jaguar's controversial new logo criticized, designer strikes back
The new Jaguar logo and promotional campaign have sparked considerable controversy in recent days. To put it mildly, the ...
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