Jaguar is rebranding itself, announcing a "new era" in an ethos tracing back to its founder, Sir William Lyons.
British luxury vehicle company Jaguar has defended itself against backlash from internet users over its rebranding—including ...
A photo taken on February 6, 2013 shows the "Jaguar" emblem on a Jaguar XK 150 from 1967 on display ... Didn't James Bond ...
A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in ...
Rebranding campaigns are meant to generate favorable awareness and positive press coverage about products. But sometimes the ...
Jaguar's boss called out critics of its latest video ad, saying their reaction was "vile hatred" and intolerance. The brand ...
Jaguar has hinted at its future by launching a new emblem that removes the famous pouncing cat. Many drivers have split ...
There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...