As the holiday season is getting closer, the excitement in the air is palpable and what better way to kick it off than with the first day of Black Friday Week? Amazon is rolling out the red carpet to all shoppers from today (including non Prime members) and offers jaw-dropping deals that make it hard to resist.

New deals will drop as often as every five minutes during select periods throughout the deal event, so customers should come back often to find the latest discounts to check off their holiday shopping lists.

You don't have to wait until Black Friday to score these deals from Amazon. These stellar early discounts on Wirecutter-approved products are already available.